The Ultimate Guide to COVID-19 Emergency Funding AND Marketing: Everything Small Businesses Need to Know

  • Andre Kay
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The Ultimate Guide to COVID-19 Emergency Funding and Marketing: Everything Small Businesses Need to Know.

Sociallybuzz wants to help you get relief if your business was affected by COVID-19.
We’ll show you how to access the low-interest loans from the SBA, CARES Act loans, how to apply for the $100 million cash grant from Facebook, access the $25 million relief from Yelp and other grants and resources.
Our highest priority is our commitment to support small businesses in every way possible during this crisis.
Even though not comparable, we were there during the 2008 market crash, and we were there to help businesses like Domino’s Pizza and Jamba Juice grow their business in 2009-2010 on the brink of the social media rise.
With that in mind, we’re expanding our services to help business owners navigate through the sea of resources the government, and other organizations will be committing to help small businesses survive COVID-19.

Before we get to the list of available grants and loans, I want to introduce you to the new marketing book by our CEO and Founder, Andre Kay. We highly recommend that you check it out.

SURVIVING COVID-19: Marketing Relief Book for Small Businesses is now available!

This book will provide you with a wide range of social media tips, tricks, how to’s, and resources to help you start driving sales for your business now. 50% of sales will be donated to charity.


Want these funding announcements emailed to you right when they’re published? Sign up below.



Here are some resources I highly recommend you check out and apply for if applicable:

Updated 11/28/2020

This holiday season, eBay is giving back to the small businesses that power America. eBay is awarding more than $500,000 in grants and education resources to help small businesses stay up and running online and secure their future into 2021 and beyond. 

50 eBay small business sellers will receive grant packages of $10,000, including cash, eBay credits, coaching through eBay Seller School, and more. Apply by sharing how you would invest the grant to grow your business online. 


Updated 6/13/2020

APPLY NOW: LISC Small Business Relief Grants

IMPORTANT: Round 4 application period is now open. All applications must be submitted by Wednesday, June 17th at 11:59 PM ET.

Thanks to support from a variety of funders, LISC is providing grants to small businesses, to help them keep functioning and remain vital facets of their local economies through this challenging period. 
They are in the fourth round of accepting grant applications, which is made possible with the generous support of Lowe’s and Truist. 

Interested businesses can apply for a grant here.

APPLY NOW: $10,000 PayPal Empowerment Grants for Black Businesses

IMPORTANT: Application closes Saturday, June 13th at 3 PM EDT.

$10 million fund for empowerment grants to Black-owned businesses impacted by COVID-19 or civil unrest. These grants will provide direct support to business owners to cover expenses related to stabilizing and reopening their businesses. The fund will be managed in partnership with Association for Enterprise Opportunity, a leading national nonprofit expanding economic opportunity for Black entrepreneurs through its Tapestry Project. Interested businesses can apply for a grant at

The Red Backpack Fund is Giving 1,000 Grants of $5,000 each to Female Entrepreneurs in the U.S.

The Red Backpack Fund is an initiative started by The Spanx by Sara Blakely Foundation. The foundation donated $5 million to GlobalGiving to establish The Red Backpack Fund. GlobalGiving will be making at least 1,000 grants of $5,000 each to female entrepreneurs in the U.S. to help alleviate the immediate needs and support the long-term recovery of those impacted by this crisis.

Thanks to MasterClass’s generous donation, all 1,000 women will also receive a free annual All-Access Pass to all 80+ MasterClass instructors, including Sara Blakely’s class on entrepreneurship, to provide mentorship to recipients during this time. START YOUR APPLICATION NOW

Yelp Foundation and GoFundMe Announce $1M in Donation Matching

On the heels of their announcement of $25 million relief for local businesses, Yelp is announcing a partnership with GoFundMe, the world’s largest social fundraising platform, to provide a fast and simple way for independent businesses to start fundraisers and accept donations through their Yelp pages. LEARN MORE

Hiscox Pledges $2 Million to Support the Small Business Community

Hiscox has pledged $2 million to support small businesses now, when it is most needed. The support is made through the Hiscox Foundation USA, a non-profit corporation which supports social and humanitarian initiatives, and will go to established organizations that are providing support to businesses in the wake of COVID-19. APPLY NOW

Facebook’s Small Business Grants Program Is Now Accepting Applications

Facebook is offering a $4000 grant for recipients in the US ($2500 cash, $1500 in optional ads credits) to help during this challenging time. APPLY NOW

The Save Small Business $5000 Grant

We know you’re facing multiple challenges right now, and every dollar counts.

Funded by corporate and philanthropic partners, the Save Small Business Fund is a collective effort to provide $5,000 grants to as many small employers as we can. We hope these supplemental funds will help you get through the next days and weeks.   

Grants will be awarded weekly until all funds have been used. Once the grantee has been notified and submitted payment information that meets compliance checks, it will take 3-5 days to process the payment. APPLY HERE.

Verizon and LISC Come Together to Support Small Businesses with COVID-19 Recovery Fund

Thanks to a $2.5 million investment from Verizon, LISC is offering grants to help small businesses fill urgent financial gaps until they can resume normal operations or until other more permanent financing becomes available.  Learn More Here.

Google: $800+ Million to Support Small Businesses and Crisis Response.

As the coronavirus outbreak continues to worsen around the world, it’s taking a devastating toll on lives and communities. To help address some of these challenges, today we’re announcing a new $800+ million commitment to support small- and medium-sized businesses (SMBs), health organizations and governments, and health workers on the frontline of this global pandemic. Learn More Here.

Coty Professional Beauty $200k Fund to Support Stylists and Manicurists

Coty Professional Beauty is deeply committed to helping pros during this challenging time of uncertainty. In an effort to lessen the burden, the company has established a $200k fund to support stylists and manicurists through the Hairdressers at Heart program, awarding up to $1,000 per cash grant that can be used at their discretion. All licensed beauty pros are eligible, and funds will be awarded on a rolling basis starting on April 13 until all funds are gone. Apply Here.

SheaMoisture’s $1 Million FundFunding for Small Minority and Women of Color-owned Businesses

With SheaMoisture’s $1Million Fund, small minority and women of color-owned businesses will be able to apply for funding under different initiatives. This list will continue to be updated as opportunities are available. Online applications will be available starting April 8, 2020. Apply Here.


Restaurant Strong Fund – $1000 Grant for Restaurant Employees

Samuel Adams and The Greg Hill Foundation are bringing the successful Restaurant Strong Fund to 20 total states to aid the restaurant workers impacted by the Covid-19 closures. 

The Restaurant Strong Fund will provide $1,000 grants to eligible hospitality industry workers. Learn more here and Apply here.

$100 Million Cash Grant From Facebook

Facebook will begin taking applications in the coming weeks. In the meantime, you can sign up to receive more information when it becomes available. Read more CLICK HERE


$25 Million Relief From Yelp

These relief efforts are available to small, independently owned restaurant and nightlife businesses and franchisees in the U.S., Canada, the U.S. Virgin Islands, and Puerto Rico with fewer than five locations. CLICK HERE to read more and see if you qualify.

Emergency Bridge Loans

Check with your specific state to see if they are offering Bridge Loans.

For example, the Florida Small Business Emergency Bridge Loan Program is currently available to small business owners located in all Florida counties statewide that experienced economic damage as a result of COVID-19.

These short-term, interest-free working capital loans are intended to “bridge the gap” between the time a major catastrophe hits and when a business has secured longer-term recovery resources, such as sufficient profits from a revived business, receipt of payments on insurance claims or federal disaster assistance.


  • Birmingham Strong Emergency Loan Fund: An emergency loan that will provide up to $25,000, zero-interest, 180-day loans to small businesses (with less than 50 employees) to prevent staff reductions, offset losses related to coronavirus, and help companies sponsor sick pay for workers. Read more here.


  • Quick Action Loan Program: A total allocation of $7 million for small businesses allowing eligible companies to apply for a loan or loan guaranty of up to $250,000. Read more here.


  • California Capital Access Program for Small Business: A loan loss reserve program which may provide up to 100 percent coverage on losses as a result of certain loan defaults. Read more here.
  • COVID-19 Emergency Health Grant for Artists: Women’s Center for Creative Work (WCCW) is offering $1,000 grants for low-income artists who identify as a woman, as trans or nonbinary, and/or as a person of color, who live in Los Angeles, Orange, Riverside or San Bernardino Counties. Read more here.
  • La Luz Microloan Program: Providing loans ranging from $1,000 to $50,000 to existing businesses that would not be eligible for traditional bank loans in Sonoma Valley. Read more here.
  • Los Angeles Small Business Emergency Micro-loan Program: Newly established micro-loan program to provide the financing needed to strengthen small business enterprises. It offers loans ranging from $5,000 to $20,000 with 0 to 3 percent interest rates. Determine your eligibility and apply here.
  • Sacramento Small Business Emergency Economic Relief Program: A $1 million economic relief fund for businesses. The zero-interest loans are granted up to $25,000 per business. Learn more here and apply here.
  • San Fransisco COVID-19 Small Business Resiliency Fund: For businesses engaged in activities regulated by the City and County of San Fransisco, and have a license/permit associated with that regulation, this fund will allow impacted small business owners (with fewer than 5 employees) to access up to $10,000. Read more here.
  • San Fransisco Emerging Business Loan Fund: Main Street Launch will provide capital to businesses, with small business loans ranging from $10,000 to $250,000. Read more here.


  • Denver Small Business Emergency Relief: Offers cash grants up to $7,500 to businesses in industries that have been greatly affected by COVID-19. Small business owners that have lost the ability to operate (including restaurants, retail shops, nail salons, and barbershops) are eligible to apply in order to receive assistance with rent, utilities, etc. Read more here.


  • Hospitality Emergency Loan Program: No-interest loans of up to $10,000 per business per month to help restaurants, bars, and other hospitality businesses cover rent, utilities, and other unavoidable bills (not personnel costs). Read more here.


  • Florida Small Business Emergency Bridge Loan Program: Up to $50 million has been allocated for a program in which small business owners with two to 100 employees can apply for short-term loans up to $50,000. The loans are interest-free for up to one year and are designed to bridge the gap to either federal SBA loans or commercially available loans. Read more here and apply.


  • Atlanta Fund to Assist Those Affected by COVID-19: A $7 million coronavirus emergency fund that will allocate $1.5 million to small businesses. Read more here.


  • Chicago Small Business Resiliency Fund: Provides small businesses with emergency cash flow through low-interest loans of up to $50,000, with repayment terms of up to 5 years. Read more here and apply here.


  • MHK Together: 502 and Greater Manhattan Community Foundation have formed a “buy one, give one” community relief program. Register your company so consumers can easily buy gift cards to your business. Read more here.


  • New Orleans Gig Economy Relief Fund: The New Orleans Business Alliance is committing $100,00 to initiate a fund for the gig economy workers who have been directly impacted via loss of income. Read more here.


  • COVID-19 Emergency Relief Loan Fund: A $75 million fund offering working capital to for-profit small businesses in Maryland whose operations have been affected by COVID-19. The loans are available up to $50,000 at 0 percent interest for 12 months (2 percent interest for the remaining 36) for businesses with 50 employees or less. Read more here.
  • COVID-19 Emergency Relief Grant Fund: A $50 million grant fund for small businesses and nonprofits in Maryland. Grants offered will scale up to $10,000 and are available for businesses with 50 employees or less. Read more here.


  • Small Business Recovery Loan Fund: A $10 million relief fund for Massachusetts businesses affected by the coronavirus. Eligible companies with fewer than 50 employees can apply for immediate fund of up to $75,000. Read more here.


  • Michigan Small Business Relief Program: Provides up to $20 million in support of small businesses that have been impacted by COVID-19. Grants will be available up to $10,000 and loans will be available from $50,000 to $200,000 at interest rates of 0.25%. Will be available no later than April 1, 2020. Read more here.


  • Minnesota Small Business Emergency Loans: The Minnesota Department of Employment and Economic Development (DEED) are loaning small, Minnesota-based businesses $2,500 to $35,000 loans, based on the the firm’s financial injury. Read more here.


  • The Gateway Resilience Fund: A fund that will support owners of independent bars, restaurants, and shops in St. Louis that have been affected by COVID-19. Read more here.
  • Small Business Resource Loan Program: Eligible small businesses located in the city and county of St. Louis can apply for 0 percent interest loans of up to $5,000 for working capital. Read more here.


  • Omaha COVID-19 Response Fund: A fund that will provide flexible resources to organizations and local nonprofits working with communities who are disproportionately impacted by coronavirus and the economic consequences of this outbreak. Read more here.

New Mexico

  • COVID-19 Business Loan Guarantee Program: Will guarantee a portion of a loan or line of credit up to 80 percent of principal, or $50,000 to small businesses seeking emergency loans or lines of credit. Read more here

New Jersey

  • Micro Business Loan Program: For-profit businesses in New Jersey that have an annual revenue of no more than $1.5M and with less than 10 employees are eligible to apply for loans up to $50,000. Read more here.

New York

  • NYC Small Business Continuity Loan Fund: Businesses with fewer than 100 employees that have seen a sales decrease of 25 percent can apply for zero-interest loans of up to $75,000. Read more here and apply here.
  • NYC Employee Retention Grant Program: Small businesses with fewer than 5 employees can apply for a grant to cover 40 percent of payroll costs for two months to help retain employees. Read more here and apply here.
  • Syracuse COVID-19 Emergency Relief Program: 0 percent interest, 180-day emergency loans at an average value of $10,000 will be available for small businesses in the city of Syracuse. Read more here.


  • Jade District-Oldtown COVID-19 Small Business Response Fund: Due to fear and xenophobia, many small businesses in Portland’s Jade District have been experiencing a dramatic downturn in business. Up to $190,000 in grants will be available for disbursement, with a priority on Asian and Pacific Islander-owned businesses. Read more here.
  • Hillsboro Small Business Emergency Relief Fund: The city of Hillsboro is developing an emergency loan for small and medium sized businesses. Read more here.


  • Philadelphia COVID-19 Small Business Relief Fund: Grants and zero-interest loans are now available to small businesses in Philadelphia that have been affected by COVID-19. Read more here.


  • Salt Lake City’s Emergency Loan Program: Business owners within Salt Lake City Limits can apply for zero-interest loans of up to $20,000. Read more here.


  • Seattle Business Stabilization Fund: A $1.5 million grant program giving up to $10,000 to small businesses. The city has also deferred tax payments for business-owner candidates and will set up a small-business recovery task force. Read more here.
  • Amazon Neighborhood Small Business Relief Fund: Amazon has created a $5 million fund that will provide cash grants to local Seattle small businesses.  Read more here and apply here.
  • Seattle Arts Recovery Package: A $1.1 million fund to invest directly in creative workers, and arts and cultural organizations financially impacted by COVID-19. Read more here.


  • Small Business 20/20: A $5 million grant program that will give companies with fewer than 20 employees up to $20,000. Read more here.


Coronavirus Aid, Relief, and Economic Security (CARES) Act Stimulus relief for small businesses

CARES Act can support small businesses through the Paycheck Protection Program (PPP) and through an expanded form of SBA’s Economic Injury Disaster Loans (EIDLs).

  1. A complete breakdown easy to understand explanation
  2. A video from the U.S Chamber of Commerce explaining who’s eligible and type of loans available (MUST WATCH)

Here is an overview of the difference between the two relief loans available through the CARES Act:

  • The PPP sets aside $350 billion for loans up to $10 million (with an interest rate no higher than 4%) to small businesses with fewer than 500 employees. The loans are to ensure that small businesses can keep their staff employed. If used to maintain employees during the 8 weeks following the origination of the loan, the amount will be forgiven and converted to dollar-for-dollar grants. Read more here.
  • The expanded form of EIDLs enables small businesses (with fewer than 500 employees) to apply for loans up to $2,000,000 —made directly by the SBA. You can get loans under 200,000 without the need of a personal guarantee, and the loans can now be approved solely based on the applicant’s credit score. Borrowers can also receive emergency cash grants of up to $10,000 that can be forgiven if spent on paid leave, maintaining payroll, increased costs due to supply chain disruptions, mortgage or lease payments, or repaying obligations that can’t be met due to loss of revenue. Read more here.

The Small Business Association 

(SBA) is offering disaster assistance loans up to $2 million for small businesses affected by COVID-19. These low-interest loans are available to businesses that have sustained “substantial economic injury” due to the spread of the virus. Read more here to determine if your business is eligible.

Social Opportunity Fund

Specializes in money lending to small businesses owned by women, immigrants, and people of color, is soon launching a coronavirus relief fund. It will provide grants and low-interest rate loans to business owners. Read about it here and stay tuned for more information.

James Beard Foundation 

Providing micro-grants to independent food and beverage small businesses in need through their Food and Beverage Industry Relief Fund. Read more here.

JPMorgan Chase

JPMorgan Chase is committing $8 million to assist small businesses in U.S., China, and Europe. Read more here.


Lowe’s is committing $3 million to supporting local small businesses, particularly skilled trade professionals, to continue to operate through the current conditions. Read more here.

Jewish Free Loan Society 

Jewish Free Loan Society is granting no-fee and interest-free loans for businesses in the LA area that have been impacted by the coronavirus outbreak. Read more here.

Payroll Tax Deferrals

The recently signed CARES Act provides for payroll tax deferrals. Under the Act, companies will be able to defer the 6.2% employer portion of Social Security tax for the period starting March 28 through December 31, 2020.

This deferred tax amount will then be paid back over 2021 and 2022. (We expect further guidance on the mechanics within the next week and will provide updates as details come in.)

Social Media Tips/Tricks/Hacks To Drive Sales

We’ll make sure you are using best practices on Google, Yelp, Facebook, etc. to keep your business active even during your downtime.

We’ll show you how to use a combination of Facebook Ads, Instagram Ads, Google Ads, Yelp Ads, Retargeting Ads, Custom Audiences, and Relevant Brand Content to drive SALES.

CLICK HERE to schedule a time, and we’ll personally get a custom plan started for your business today.

Set-up or Expand Your Delivery Services (Ubereats, Postmates, Grubhub, DeliverDudes, etc).

Work with delivery services to offer promotions to incentivize customers to order from you.


I’ve personally been through the recession as a business owner and survived. This was before having access to all these funding, advanced marketing technologies and social media channels at the tip of our fingertips.

Still Need Help?

CLICK HERE to schedule a time, and I’ll personally get a custom marketing plan started for your business today. I’ll send you additional links, info, resources, and access to everything you need to get through this crisis.




Sociallybuzz launched in 2009 based out of Fort Lauderdale, Florida, is a Social Media Management, Advertising, and Reputation Management Company. We exist to help businesses grow using social media, data, and advertising.

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Resources: U.S Chamber of Commerce, The Helm, Forbes, SBA

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