If you’re a verified business, you can create a short name, or a custom name, for your Business Profile to make it easier for customers to find you.
When you share your short name, customers can enter the short name URL in the browser’s address bar, like “g.page/[yourcustomname],” to go directly to your Business Profile.
Note: For bulk users, short names have to be claimed individually per listing.
This feature is available for most merchants and business categories.
Your selected short name should be associated with your business name or the name by which people commonly refer to your business. We recommend including your location to make the short name more distinct. For example, you can use your business name with your location, like your city or neighborhood.
Keep your short name simple so you can easily promote it, and customers can remember it. If you have a short name, you’ll get a short URL to request reviews from your customers.
Let us know if you have any questions on how to effectively manage your Google My Business Listings.
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